Lavanta
We rebuilt Lavanta’s digital world from the ground up — website, SEO, content and growth — helping the jewellery brand increase website sales by 200%, reach 500K+ people and make its first international sales.
The problem
A distinctive jewellery brand with strong products, but a digital presence that was not yet converting its potential into reach, sales and international growth.
The insight
The opportunity was not to change what made Lavanta desirable. It was to make that desirability easier to discover, understand and buy. The website, search presence, content, product storytelling and marketing all needed to work as one connected brand experience.
What we decided
We treated Lavanta as one brand system, not a collection of marketing channels. We rebuilt the website from the ground up, redesigned the e-commerce journey, reworked the brand’s SEO structure and product pages, and connected content, social, paid media, partnerships, events and international distribution around the same commercial direction.
What happened
+34%conversion in six months
We rebuilt the system around the brand — website, SEO, content and growth. Website sales rose 200%, social reach passed 500K, and Lavanta made its first international sales.
Capabilities
- Brand Strategy
- Creative Direction
- E-commerce
- SEO
- Content Strategy & Content Management
- Social Media Strategy & Management
- Influencer / Creator Marketing
- Market Research
- Events
Credits
Creative direction and production by Not by Accident.